Summer Cinema Open-Air: Hello Betty

What's it about?

Hello BettyCH 2025, 110 min., original version, directed by: Pierre Monnard, with: Sarah Spale, Martin Vischer, Rabea Egg, Ueli Jäggi, Cyril Metzger, Thomas Douglas In 1956, the shy copywriter Emmi Creola invents the fictional character Betty Bossi as part of a campaign for cooking oil - and strikes a chord with the times. A marketing idea turns into the 'cook and housewife of the nation', and Emmi becomes an involuntary public figure. Switzerland loves Betty - and soon demands a real face. Emmi reluctantly slips into the role of her own invention and becomes a celebrated cooking icon herself. But success comes at a price: in a male-dominated industry, she has to assert herself while also trying to meet expectations as a wife and mother. Admission: € 13,- / reduced € 11,-